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September 17, 2020

WIN Cohort 3 — Case Study and Written Response

WIN Cohort 3 Application: Phase I -- Case Study and Written Response Form

Below you will find two sub-groups of questions, the case study followed by the written responses. No technical background is required in order to respond to either of these sections, however we do expect candidates to use the resources available to them to support their responses (don't be afraid to do research and use online tools).
  • Candidate Basic Information

    Before we begin, let's get some basic information from you.
  • Case Study

    An exceptional candidate's response will demonstrate their ability to think critically and analytically, be creative, and communicate effectively. This is your time to showcase how you think and what you are capable of delivering. Your responses to these questions will be weighted heavily in terms of your overall application, so make sure to spend an accordingly appropriate amount of time when responding to this section.
  • Support your answer with whatever information you believe to be relevant. Feel free to also make assumptions as long as you mention them in your response.
  • Steph's Oysters has been selling oysters locally in farmers markets for over five years. While they have a brand that a select few people have come to trust for quality oysters, they are still a relatively nebulous brand with no digital presence (no social media, web page, or anything). Your mission is to help them sell their oysters digitally. Prepare a presentation you are going to deliver to the executive team of Steph's Oysters. Feel free to use the space below or attach files as you see necessary.
  • No previous design experience is required. If you don't have software on your computer to make a flyer, you can use whatever free online tool you prefer (ex -- Canva). Once finished, please upload your image file for us to review.
    Drop files here or
  • Written Response

    This section is our opportunity to hear about your life, your perspective, and understand who you are as a person. Great responses will clearly communicate a candidate's emotional intelligence and motivation for succeeding in the program.
  • Note: Upward mobility looks different for everybody. If you've struggled with homelessness, if you are living paycheck to paycheck, or even if you are financially secure but just not able to find a job paying a livable wage, employment hurdles and wage stagnation can be a serious burden. Whatever your circumstance may be, rest assured that it will not impact your likelihood for being accepted into the program; there is no "minimum" criteria a candidate must satisfy in order to qualify.
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Posted by Pasha Maher