Join us for an exploration of how leading retailers are adapting customer engagement, loyalty, and measurement strategies for the digital age.
Our guests [Mike Frankel](https://www.linkedin.com/in/mfrankel04/), VP of Membership at Petco, and [Morgan Sorbaro](https://www.linkedin.com/in/morgan-sorbaro/), Director of UX and Digital Transformation at Mavis Tire, will discuss how to effectively connect with customers across channels, balance personalization, and scale through segmentation, elevate loyalty programs, and digitally transform experiences.
**IN-PERSON EVENT DETAILS**:
Please join us for lunch in the [Method Charlotte](https://www.method.com/locations/charlotte/) office. We’re in the Charlotte Plaza building on the 8th floor (Panera on the ground floor). Take the escalator to the second floor and use the elevator bank to the 8th floor.
**Lunch**: We’ll have a free rolling lunch with Johnny Burrito 🌯 starting at 11:30 am.
**Parking**: We’re happy to validate parking for attendees that park in the [Charlotte Plaza Parking Deck](https://www.parkme.com/lot/82095/charlotte-plaza-parking-charlotte-nc). Please bring your parking ticket to the event.